Kaito Connect — InfoFi Network

Kaito Connect is our AI-powered InfoFi network that combines AI and market forces to redefine how attention and capital flow. Built on a series of interconnected products and frameworks, it ensures genuine contributions are rewarded and value is placed where it truly belongs, creating a more equitable and efficient system for all participants.

Core Values of Kaito Connect

  • Fairness

    • Democratized Access: Levelling the playing field. Participants do not need to be influencers — anyone can participate in the network.

    • Value Redistribution: Participants directly contribute in the redistribution of attention and thus receive a fairer share of the value through a rebalance of power.

  • Transparency

    • Transparency Between Brands and Creators/Users: Rewards for both creators and users are transparent on-chain.

    • Transparency Between Creators and Users: Due to the nature of public leaderboards, creators automatically disclose the sponsored nature of any content.

  • Efficiency

    • No Intermediaries: No traditional agencies or any other third parties involved.

    • Merit- and Performance-based: Content with greater impact receives higher rewards.

Core Pillars of Kaito Connect

  • Yaps as Proof-of-Attention — AI-powered tokenized attention

    • Traditionally, attention has been measured by surface-level metrics such as clicks, views, and impressions. While easy to track and monitor, these parameters fail to capture the real impact.

    • Through the introduction of AI models that extract and interpret richer signals (such as social graphs and semantic understanding), the AI-powered algorithm is able to quantify attention and influence in a much more sophisticated way.

  • Yapper Leaderboards — public dashboard for creator contribution

    • In the past, brands engaging creators relied on middlemen recommendations and subjective metrics to gauge the influence of a creator. Payments are oftentimes also made in advance due to the lack of effective measurement, creating incentive misalignment.

    • Yapper Leaderboards provide a publicly accessible, merit- and performance-based ranking system that shows the most influential creators with verifiable performance attribution.

  • Yapper Launchpad — market forces driving attention distribution

    • Traditional distributors unilaterally dictate what information and content should receive attention (what users see, what brands get featured), leaving brands, creators and users out of the decision-making process.

    • Through the launchpad mechanism within the InfoFi network, the distribution of attention is determined by market forces, engaging creators, users, and other stakeholders in the Kaito ecosystem to ensure a more efficient system.

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