Kaito Connect — InfoFi Network
Kaito Connect is our AI-powered InfoFi network that combines AI and market forces to redefine how attention and capital flow. Built on a series of interconnected products and frameworks, it ensures genuine contributions are rewarded and value is placed where it truly belongs, creating a more equitable and efficient system for all participants.
Core Values of Kaito Connect
Fairness
Democratized Access: Levelling the playing field. Participants do not need to be influencers — anyone can participate in the network.
Value Redistribution: Participants directly contribute in the redistribution of attention and thus receive a fairer share of the value through a rebalance of power.
Transparency
Transparency Between Brands and Creators/Users: Rewards for both creators and users are transparent on-chain.
Transparency Between Creators and Users: Due to the nature of public leaderboards, creators automatically disclose the sponsored nature of any content.
Efficiency
No Intermediaries: No traditional agencies or any other third parties involved.
Merit- and Performance-based: Content with greater impact receives higher rewards.
Core Pillars of Kaito Connect
Yaps as Proof-of-Attention — AI-powered tokenized attention
Traditionally, attention has been measured by surface-level metrics such as clicks, views, and impressions. While easy to track and monitor, these parameters fail to capture the real impact.
Through the introduction of AI models that extract and interpret richer signals (such as social graphs and semantic understanding), the AI-powered algorithm is able to quantify attention and influence in a much more sophisticated way.
Yapper Leaderboards — public dashboard for creator contribution
In the past, brands engaging creators relied on middlemen recommendations and subjective metrics to gauge the influence of a creator. Payments are oftentimes also made in advance due to the lack of effective measurement, creating incentive misalignment.
Yapper Leaderboards provide a publicly accessible, merit- and performance-based ranking system that shows the most influential creators with verifiable performance attribution.
Yapper Launchpad — market forces driving attention distribution
Traditional distributors unilaterally dictate what information and content should receive attention (what users see, what brands get featured), leaving brands, creators and users out of the decision-making process.
Through the launchpad mechanism within the InfoFi network, the distribution of attention is determined by market forces, engaging creators, users, and other stakeholders in the Kaito ecosystem to ensure a more efficient system.
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